Thursday, October 25, 2007

Retro Mc Donalds Ad

This next ad brings me back to my childhood. The intended audience is definitely targeted towards young children from preschool age to elementary. It is also targeting parents by saying come and bring your child to McDoanlds and we will keep them occupied. In the ad, they have Ronald McDonald and all his friends dancing around with billboards that read McDonald's is YOUR place. The intended message being sold to children here is come hang out with your friends, eat good food, and be happy. They even have Muppet looking cheeseburgers singing! It felt like it came straight out of PBS. It made me feel as though Sesame Street was meeting the Muppets and/or Barney.

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